Kylie Jenner, founder of Kylie Cosmetics, is a global media personality and entrepreneur known for transforming her iconic makeup look into a billion-dollar beauty empire. Today, she embraces a refined, “less is more” approach—prioritizing skin-first products, subtle color, and high-impact simplicity that fits both her high-profile life and roles as a mom and trendsetter.
Full Kylie Jenner Makeup Routine
- Sugar Lip Scrub
- Kylie starts her routine by prepping her lips with a gentle sugar scrub.
- This exfoliates dead skin and leaves lips smooth and plump, making her signature lip look last longer and apply more evenly.
- She’s known to keep her lips hydrated throughout the day, and this first step ensures a clean canvas for liner and gloss.
- Hair Clips
- Kylie Jenner starts her beauty routine by clipping her hair back with soft, crease-free clips, keeping her face clear and clean for skincare and makeup.
- She uses soft, crease-free clips to hold back her hair during her routine.
- This practical tool keeps the face clear while applying makeup and adds a subtle, aesthetic “getting ready” vibe.
- This simple step blends practicality with her signature style and helps her apply products evenly.
- It’s both functional and trendy, widely seen among influencers for that polished “getting ready” vibe. They're especially popular on social media for beauty influencers, and Kylie leans into that energy.
- Moisturizer + Skin Tint Base Combo
- Instead of a full-coverage foundation, Kylie now prefers a glowing complexion with a blend of Kylie Cosmetics Skin Tint and a touch of foundation.
- She mixes them to achieve a natural, blurred finish that lets her skin show through.
- This lightweight combo gives her skin a dewy, lit-from-within look—perfect for her “less is more” approach.
- Power Plush Longwear Concealer
- Kylie applies this concealer under the eyes, around the nose, and on areas needing a touch of brightening.
- It offers buildable coverage that doesn't cake or crease, ideal for long days.
- She favors it for the way it melts into the skin while providing solid coverage and an airbrushed finish.
- Light Bronzer / Nudestix Cream Contour
- To subtly sculpt her face, she uses a cream or powder bronzer across her cheekbones, jawline, and forehead.
- Nudestix or similar brands offer blendable options that give her that chiseled effect without harsh lines.
- She’s noted that a light contour brings structure back to her face after skin tinting.
- Glow Balm (Peachy + Neutral Mix)
- Kylie mixes two shades of Glow Balm (often a peachy coral with a neutral pink) and taps it on her cheeks, eyelids, and lips.
- This multi-use cream blush gives a fresh, dewy flush that ties the whole look together.
- She loves it because it simplifies her routine while keeping her glow intact.
- Loose Setting Powder (Givenchy or Charlotte Tilbury)
- She lightly dusts setting powder under her eyes and along her T-zone to control shine, but avoids over-mattifying.
- These luxe powders are ultra-fine and don’t dull the skin’s radiance, which aligns with her preference for breathable finishes.
- She uses just enough to lock in makeup and blur pores.
- Kybrow Pencil
- For brows, she uses her Kybrow pencil with light, feathery strokes to mimic hair.
- It allows her to define her natural shape without it looking overdone.
- Kylie prefers a soft brow that enhances the face but still keeps attention on her skin and lips.
- Kylie Eyeshadow Palette (Neutral Tones)
- She sweeps soft brown and taupe shades across her lids and along the lash line.
- Her go-to palettes focus on warm, neutral tones that define the eye without needing heavy liner.
- The shadows are buildable and easy to blend, which is perfect for her fast, everyday glam.
- Kylash Volume Mascara or Lashes
- To finish the eyes, she applies mascara generously to her top lashes.
- On occasion, she’ll add natural-looking false lashes for more lift.
- She’s emphasized that voluminous, separated lashes help frame the eyes even when the rest of the makeup is minimal.
- Precision Pout Lip Liner + Lip Glaze
- Kylie’s iconic lip combo usually features a slightly overlined lip with her Precision Pout Lip Liner and a creamy gloss like Supple Kiss Lip Glaze.
- She sometimes swaps in a Plumping Matte Lipstick if she wants a bolder look.
- She loves these products for their smooth application and how they enhance her lips without drying them out.
- Setting Spray
- To finish, Kylie mists her face with setting spray to seal in the glow.
- This step helps her makeup stay fresh throughout her long days of shoots, meetings, and parenting.
- She’s known to prefer hydrating mists that leave a soft finish, not overly matte or sticky.
Why Her Routine Resonates
- Skin-first beauty: She’s moved away from caked-on looks toward radiant skin and breathable glam.
- Efficiency meets polish: Her look is done in ~10–15 minutes but still red carpet–ready.
- Multipurpose favorites: She champions double-duty products (like glow balm on lids/lips/cheeks).
Kylie’s Off-Camera Glam Gear – Things She Has in Her Orbit
- LED Skincare Face Mask
- Kylie’s big on skincare tech, and LED face masks are a favorite among celebrities for boosting collagen and reducing inflammation.
- She’s been seen using similar devices in her skincare content.
- Mini Beauty Fridge (Pink or Pearl White)
- Perfect for storing eye creams, serums, and masks.
- Kylie has a glam room packed with beauty tools, and a mini fridge fits right in.
- It’s aesthetic, functional, and a staple for skincare lovers who want that “celebrity vanity” energy.
- Wireless Vintage Speaker
- Kylie’s daily routine is filled with music, glam, and multitasking.
- A cute Bluetooth vintage speaker with touch lighting lets users recreate that exact ambiance, hands-free audio, and studio lighting in one.
- iPad with Stylus for Mood Boards
- For beauty planning, Kylie likely uses her iPad to preview collections, mood boards, or sketch packaging.
- Rolling Makeup Trolley Organizer
- Her makeup room is legendary, with drawers and labeled kits.
- A wheeled vanity cart with clear organizers is a more affordable version that fans can recreate to channel their level of product organization.
- Vanity Mirror Goals
- Kylie’s glam station is never complete without a bright, adjustable mirror.
- Recreate the glow with an LED Hollywood-style vanity mirror – perfect lighting for makeup and selfies.
- The Ultimate Robe Life
- She often does her routine in a plush robe.
- A silky kimono robe or fuzzy spa wrap brings that luxe "Kylie at home" vibe to your routine.